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What is a Pizzeria?

A pizzeria is a restaurant devoted to pizza and often specializes in one distinctive style of pie. Throughout the U.S., there are many different varieties of pizza.

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1. What is a pizzeria?

A pizzeria is a restaurant devoted to pizza and often specializes in one distinctive style of pie. Throughout the U.S., there are many different varieties of pizza. 

The most iconic include New York-style thin-crust, Chicago deep dish, Detroit square cut, Italian Neapolitan style, and the classic delivery pizza with the fluffy soft crust. 

Restaurants run the gamut, from quick-service slice shops to storefronts that offer carry-out only. And there are inviting, sit-down pizzerias with table service and a full menu of complimentary appetizers, salads, and drinks. 

In most places, pizza ovens are visible from the dining area so customers can watch their pies baked to order with dough that is made fresh that morning.

2. What is the history of pizzerias?

Surprisingly enough pizza is rooted in the cuisine of ancient Egypt, whose flatbreads were made from emmer wheat in clay ovens. A staple of the Egyptian diet for thousands of years, the flatbreads first caught on across the Mediterranean in the Greek settlement of Naples as an inexpensive foodm before spreading throughout Italy. 

The “modern” round pie so beloved in the United States was popularized by soldiers who brought the idea back from Italy when they returned home from World War II. 

A kaleidoscope of toppings appear atop pizzas these days, but when Pizza Hut, the oldest pizza chain in the U.S., opened in 1958, only seven toppings were offered in addition to mozzarella and tomato sauce.

3. What is typically on a pizzeria menu?

The pizza is a famous blank slate for experimentation, and menus feature a tremendous variety of toppings and crust styles. The typical pizzeria will offer round pies of crisp yeast dough covered in tomato sauce and mozzarella cheese. 

Classic toppings include pepperoni, onions, sausage, peppers, mushrooms, and anchovies. But toppings have evolved and are limited only by the pizza maker’s imagination. 

You’ll find thin crust, thick crust, whole pies, slices, sauceless pizzas, gluten-free pizza, and more. Pizzeria menus always include drinks, whether simple sodas or an extensive wine and beer selection. Many restaurants offer an array of complimentary salads and appetizers.

4. How do you start a pizzeria?

Pizza is one of America’s favorite foods, with three billion pies sold yearly. From quick-service storefronts to gourmet restaurants, the pizzeria market is crowded, to say the least. 

Because competition is fierce, there are special considerations when opening a pizzeria. You’ll need to write a business plan, decide what type of pizzeria to open, complete a competitive analysis, and choose a location. 

More than this, it’s essential to capitalize on current trends and tastes to be relevant. High-quality ingredients and friendly service will also differentiate your pizzeria.

5. How much does it cost to start a pizzeria?

Just as with any restaurant or eatery, costs fluctuate widely depending on the location, style of the restaurant, and other variables. 

Experts put the range at $95,000 to $2 million, with pizza counters and food trucks falling near the lower end and gourmet sit-down restaurants costing more. 

A few factors specific to pizzerias should be considered—first, the oven. Many pizzerias tie their entire concept to a wood-fired or brick oven, which can cost thousands more than electric. 

A second consideration for pizzerias is the cost of marketing. New establishments may need an amped-up PR plan to gain traction in such a crowded market and may want to hire an agency rather than go the DIY route.

6. Most popular types of pizzerias

People are seeking out high-quality, made-to-order pizzas that suit their specific tastes. Popular pizzerias offer expanded options for toppings, crust styles, ingredients, and dipping sauces. Thin crust, also known as Neapolitan, still reigns as the most popular type of pizza in the United States, but alternate crusts, like cauliflower and vegan, are gaining momentum. 


Pizza isn’t just one dish; it encompasses an entire culinary category, a testament to its widespread appeal. With as many different styles of pizzerias as there are pies, the craving for a good slice will never disappear.

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